The Long Win, by Cath Bishop

The Scout Mindset, by Julia Galef

“Can I give you some feedback?” If those words make your stomach churn, or your heart sink, then Cath Bishop’s book is for you. The Long Win, subtitled The Search for a Better Way to Succeed”, can show us how to make the most of every learning opportunity, so that you can win even when you lose. We see how this can work in sport, Read More

Books | April 2022

This is a story of monumental hubris, greed and failure. The account of how the charismatic founder of WeWork, Adam Neumann, and his wife, Rebekah, drove the business into near-bankruptcy while extracting a billion dollars for themselves is a good read. The greed is not just theirs, though their hypocrisy is at times breath-taking. “We believe in this new Asset Light lifestyle” says Rebekah, after buying a $15m estate in Westchester, New York. This was not their first home; Read More

Books | February 2022

Are vaccines safe? What about that possible connection between the MMR vaccine and autism – no smoke without fire, right? You need to know this: that particular fire was lit by the very man who claimed he was trying to put it out. There never was a plausible link between the MMR vaccine and autism. The doctor who investigated it, Andrew Wakefield, did not think so either. But he earned himself a fortune by acting as if he did. Read More

Books | January 2021

Having too much choice can be paralysing. This was demonstrated in a famous experiment about jam, which may have inspired the “rule of three” much loved by behavioural economists – the idea that when you give people three price options, whether it’s three quality tiers, three product bundles, or just three different versions, most of us default to the middle one. A McKinsey consultant said it was the reason they now practise the 3 x 3 Rule, Read More

Books | September 2020

This book explains how ordinary, decent people end up doing really bad stuff at work, while others find it easy to turn a blind eye to the wrongdoing. The best, or worst, stories are about how a cumulation of little steps can lead to disaster. In the case of the Texas City oil refinery disaster, it was an accumulation of non-steps: people not daring to question, or to answer back, or to tell the truth that they knew wasn’t welcome. Read More

Books | July 2020

The business case for diversity has largely been made, as has the moral case. But has it really been believed and internalised? Here, Syed demonstrates the true impact and value of diversity, explaining how it actually works. Once you’ve read this book, you will want to seek out the right kinds of diversity for the right kinds of problems and challenges, and you’ll be able to respond convincingly to the standard objection that recruiting for diversity inevitably leads to a dilution of standards. Read More

Books | June 2020

Here is a brilliant story-teller reporting on two exceptional people doing breakthrough work: their lives, their work, their friendship. It’s an accessible and enjoyable grounding if you’re new to behavioural economics, and it’s unmissable for anyone who’s already into BE and wants to understand where it came from. BE got big for marketers around ten years ago with Nudge, embraced by US and UK governments to change behaviour in areas like income tax, pension planning, Read More

Books | September 2018

It’s easy to project altruistic motives onto young, Gap-clad, seemingly naïve, computer-gaming geeks who appear to care more about coding than about money. This book makes a strong case that it’s the rest of us – including governments – who are the naïve ones. Taplin spent his life in music and film, and started an early legal content-streaming business. He uses personal stories to show how the internet’s biggest jockeys Google (with YouTube) Facebook and Amazon have built their profits from the pockets and creativity of others. Read More

Books | February 2018

Why can’t we learn from failure? Because even in a no-blame culture it is human to deceive ourselves, and we don’t even know we’re doing it. It’s hard to change a belief we’re invested in, as Syed illustrates with true stories of miscarriages of justice, in which bad verdicts were maintained despite clear evidence they were wrong.

This book is recommended reading for anyone trying to learn, improve or innovate at work. In a well-researched book full of engrossing examples, Read More

Books | October 2016

No one can make you feel inferior without your consent, said Eleanor Roosevelt. Jez Rose is not so succinct. His book is about the idea that other people can’t make you feel things or react in prescribed ways. You can control how you feel and how you will respond. Between stimulus and response there’s a gap in which to choose. That’s where you can “flip the switch”.

The obvious way to “flip the switch” Read More

Books | September 2016