You get a concept a chapter in this packed book, which covers two broad areas: how the human brain/ mind makes judgements, and how we make choices (aka behavioural economics). Fast thinking is when our automated processor steps in, which is the default because slow thinking – that’s to say, really thinking – is effortful. Trouble is, we mostly aren’t aware which thinking mode we are using, nor of the errors the fast thinking mode can make. Read More
I heard the great Gary Hamel, co-author of Competing for the Future, give a talk on innovation a while back, at the London Business School. He cited the classic hotel clothes or coat hanger as “stupid” – this one. Because it is infuriating to use, isn’t it?
Professor Hamel used it as an example of poor innovation – and of course he’s right, it is rubbish for the end user, the hotels’ customers, Read More
“It’s always better to look for the strengths in a competitor’s innovation than the weaknesses. You may feel better attacking a competitor but in the long run it is wiser to learn from them.”
Terry Leahy, former CEO of Tesco Read More